Although China has made remarkable achievements in exploring the international market and expanding exports in recent years, bearing exports have increased year after year, but most of them are cheap micro-ball bearings. Taking 608ZZ bearing as an example, China is the largest producer of this kind of bearing in the world and it is also one of the countries that export the most of such bearings, but this type of bearing used in domestic home-made air conditioners, vacuum cleaners and other household appliances is from Japan NSK. , KOYO and other companies import. This situation is also a common phenomenon in China's mainframe support. It shows from one aspect that China's exports of micro-miniature ball bearings are positioned in the low-end market.
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As the international market has a certain limit on the capacity of low-end micro miniature ball bearing products, hundreds of thousands of enterprise products in China and Russia, Romania and other countries' products compete for the market at the same time, creating a situation in which supply exceeds demand, which is causing low prices. The main reason for competition.
At present, there are no fewer than 500 companies in China that carry out micro bearing export business through various channels, and the competition is fierce, leading to price reductions for the market.
The export price of bearings with spherical bearings outside the seats is relatively high. Many manufacturers have launched them, but they do not consider market capacity. At present, the export prices of such bearings have dropped to 1/3 of the original.
At present, China’s export channels for bearing products rely on more middlemen, and re-export trade occupies a considerable proportion. In addition, there are few products that directly enter the market, and the specifications of the products of the order are highly random, and the requirements for the end users are often unclear. This is not only unfavorable to the organization but also unfavorable to after-sales services.
At present, foreign well-known bearing companies have come to China to invest and set up factories and produce bearings for domestic matching and export. In the future, with the continuous expansion of production scale, the proportion of its total bearing exports in China will continue to expand.
Some bearing foreign trade personnel do not understand the technology and the market. The pre-sale, sale, and after-sales service of bearing exports is not perfect, which has caused greater difficulties in entering the OEM market.
Some foreign trade personnel with higher professional qualifications immediately jumped to a certain market and established a new company. They also engaged in malicious competition with the original market, disrupted the market, and lowered the export price.
February 28, 2024