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On July 12, Foton Commercial Car made its first debut in Kenya in Kenya. At this point, Futian Commercial Vehicles has taken another step towards building an international mainstream commercial car brand. Launched SPERO Africa Ltd. to order 60 Fukuda commercial vehicles, Parker S (overseas name: FOTONVIEW CS2), to complete the delivery and to invest in the service work at Nairobi Airport.
According to industry sources, Foton Commercial Vehicles, as an important commercial vehicle brand under Foton Motor, will contribute to the development of the African region. It will, on the one hand, effectively promote local traffic construction and bring about beneficial effects on the economic construction and social development in the African region. On the other hand, It will radiate the entire African market with Kenya, strengthen the brand's influence in the African region, and achieve a win-win situation that will promote local construction and brand development.
Lean manufacturing world standard of excellence achievement <br> <br> adhering to the concept of manufacturing excellence, Fukuda car business is committed to world standards to create a global market to meet the demand of automotive products. This time, Kenya’s launch of the Fukuda commercial vehicle in Mongolia, the Mongolian Parker S-Class, is a new generation of commercial vehicles built by Foton Daimler Technology and Foton Cummins Power.
As the "Fist" product launched by Foton Commercial Automotive, the Mongolian Parker S-Class "out of service" the African continent is the best interpretation of the international quality under the lean manufacturing of Futian Commercial Vehicles.
Relying on Foton Motor Group, Foton Commercial Automotive integrates global core technologies to achieve global mainstreaming of automotive technology R&D, adheres to the global quality supply standards for core components, uses international top supplier resources, builds international standards of high quality products, and gradually enhances services. ability. From research and development to service, building a business car has a deep value chain competitive advantage.
The excellent quality of Futian Commercial Vehicle is rooted in its lean manufacturing method. Under the lean production model, products are manufactured from manufacturing to the factory before they are completed with high automation, high efficiency, high standards, and excellence. Based on the manufacturing concept of excellence, besides paying attention to the leanness and high quality of each manufacturing link, Foton Commercial Vehicle is more rigorous in the product inspection process, and the product is comprehensive in terms of power, control, safety, space, bearing, and service. Upgrade to create world-class high-quality products that meet the needs of the global market.
The launch of Mongolian Parker S-class in Kenya can be seen as a “starting point†for Foton’s commercial vehicle in the African market. The completion of the KD plant in Kenya will also further promote the development of Foton’s commercial vehicle in Africa and gradually lead to the mainstream international business car brand. Step forward.
Futian Automobile Business layout African market to the world <br> <br> Foton Foton Motor's commercial vehicles as an important business brand, to build China's first international mainstream car business brand. Through the integration of global advantageous resources and the introduction of internationally advanced manufacturing concepts and manufacturing processes, Foton Commercial Vehicles has achieved a leap in product quality and competitiveness, and the launch of Foton Commercial Automotive Africa has become an important part of brand strategy enhancement and brand globalization.
Africa has an important strategic position for global auto companies. The layout and deep ploughing of Foton S-Class in the Kenyan market is not only the “golden market†for Foton Motor’s “grass marketâ€, but also an important deployment of the strategic goal of “Futian Automobile 2020â€, and it is also China’s auto industry. Industrial independent brands are an important step in going abroad and entering the international market.
Kenya is an important part of the overseas markets of Foton Motors in Africa. The signing of the tripartite agreement between Foton Commercial Car Africa and Nairobi Municipal Transport Solutions is an important embodiment of the implementation of the global strategy of Foton Motor. The Foton Motor and the Kenyan government The cooperation in public relations activities will be conducive to the promotion of the global strategy of Foton Motor in the African region.
According to an authoritative source, according to the "Futian Automobile 2020" strategy, Foton Motors will focus on building world-class mainstream auto companies in the next five years. At present, Foton Motors is fully implementing the "5+3+1" strategy, the Foton Commercial Car Kenya debut and Kenya. With the completion of the KD factory, Foton Motors has taken Kenya as its "pivot point" to shake up the important deployment of the entire African market. Foton Motor's entry into the African market is an important measure for the global strategy of Foton Motor, and Foton Motor is steadily moving toward the world's mainstream auto companies.
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August 24, 2021