Haixing Tech Power Meter Earns $100 Million

Introduction: Recently, the reporter interviewed Zhou Liang, the chairman of Hangzhou Haixing Power Technology Co., Ltd., and found that the company, which specializes in metering instruments, sold a record of 100 million U.S. dollars last year. Statistics from the Hangzhou Inspection and Quarantine Bureau show that last year the company exported a total of 406 batches worth 100 million U.S. dollars, an increase of 48.2% and 75.3% year-on-year respectively.

How much energy can a small electric meter toss? After seeing Zhou Liangzhe, the chairman of Hangzhou Haixing Power Technology Co., Ltd., the reporter discovered that his speculation and actual situation were much different. The company, which specializes in metering instruments, sold US$100 million last year. Statistics from the Hangzhou Inspection and Quarantine Bureau show that last year the company exported a total of 406 batches worth US$100 million, an increase of 48.2% over the same period last year. 75.3%.

According to Lu Zhenqiu, Director of the Department of Export and Electromechanical Affairs of the Bureau, the export products are mainly various types of power meters and production technology equipment and production lines, of which exports of production technology equipment and production lines have increased by 102% compared with 2010. “The competition in the international electric meter market is very fierce. Enterprises can only maintain their R&D level in an internationally popularized category only if they fully utilize their advantages, continuously increase their R&D investment, innovate their products, and upgrade their product grades and technological added value.” Lu Zhenqiu said.

The head of the company, Zhou Liangchun, is even more direct. Selling electricity meters alone is not profitable. Profits come mainly from services. The professional point is to “transform the hardware equipment for customers into system software, communication terminal equipment, smart meters, and intelligent interactive terminals, and all related equipment, and provide corresponding services.”

Two years ago, Hangzhou Haixing Power began cooperation with the Indonesian power grid company to export a complete smart meter integration system and technology solution to Indonesia. Its major feature is its prepaid system. "This principle is similar to mobile phone card recharging, where users use the "scratch card" to make prepayments for smart meters, and automatically power off when they have no money on their books. This makes use of smart meters to achieve power, including voltage, current, and oil temperature. All-round monitoring will ensure safety.” Zhou Liangyi said that Indonesia has a population of 200 million people, and there are only six electric meter factories in Indonesia. Haixing ranks second. Last year, Haixing created more than 200 million yuan in revenue in Indonesia.

In the past few years, Zhou Liangyi sold smart meters manufactured in Hangzhou to more than 70 countries and regions including the United States, Germany, and the United Kingdom, and established the Netherlands, Brazil, Iran, Indonesia, Pakistan, Tunisia and many others. Joint venture company. According to Zhou Liangjun, they are not selling an ordinary electricity meter. Haixing Power currently provides its customers with a total solution for its products. Through the integration of internal and external resources, it provides overseas power companies with total product solutions and foreign contracted projects.

The company's most recent big order was that the State Grid of Germany invested 2 million euros. Haixing was asked to design and develop a home gateway system. “Every home gateway is equivalent to a website where the head of household can use smart phones or computers to follow up on the home’s electricity consumption in real time, and can even scrutinize every home appliance usage situation at home. At the same time, each home gateway has a digital signature. This protects home information security."

After more than a decade of involvement in the foreign metering and metering test equipment market and seizing the opportunity of international power facilities and power grid reconstruction, Haixing has the largest international market platform in the industry, with over 80% rapid growth for three consecutive years. . Zhou Liangxuan has become increasingly sophisticated in his mind: After “going out,” he will do a reasonable job of market control and industrial extension, use core technologies to lead the grid technologies of developing countries, and gain objective corporate profits through system integration.

Smart meters are not only the core devices for the upgrade of electricity meters or European smart grid systems. In the next decade, 1 trillion yuan of investment in the power industry will be an immense blue ocean. If we want to say smart meters, we must first explain what a "smart grid" is. Because, smart meters are born to adapt to the smart grid. Three years ago, State Grid for the first time proposed the goal of building a "strong smart grid." In layman's terms, smart grids inject advanced communication technologies, computer technologies, and automatic control technologies into the grid, thereby giving the grid some sort of artificial intelligence.

"The smart grid comes into being with the development of clean energy." Zhou Liangluo said that clean energy, such as solar energy and wind energy, must be connected to a smart grid if they want to be converted into electrical energy. Therefore, smart meters must be used. “Smart power meter is actually a system called “end-of-pipe cloud,” which means traditional sensing technology; tube, representative communication, almost all communication technologies including GPRS. Cloud represents blocking system, mainly including data acquisition. , data management and data analysis."

For example, smart grids can be intelligently controlled in the event of power shortages. "For example, when the power can't satisfy the hospital and the residential area at the same time, the smart meter can automatically cut off the residents' electricity and ensure the hospital uses electricity."

It also has good application in energy efficiency evaluation of enterprises. For example, it can monitor the production and energy consumption of each link in the enterprise, and provide a technical platform and support for energy efficiency evaluation of enterprises and countries.

Zhou Liangyi said that the demand for smart meters can now be divided into two parts, developed countries and developing countries. Developed countries mainly focus on demand-based management, while developing countries pay more attention to how to use smart meters to achieve economic revenue. In Europe, the smart meter produced by Haixing is not only the core equipment for the upgrade of the European smart grid system, but also the only domestic manufacturer that has mastered the core technology. According to reports, this project plans to exceed 100 million users by 2018.

According to public reports, in 2012, the State Grid has arranged a total of 17 projects on the smart grid. In the next decade, the total investment in smart grids in China is expected to be 1 trillion yuan. With the implementation of the “Strong Smart Grid” construction plan of the State Grid Corporation of China, the scale of investment in power information will maintain rapid growth.

According to industry sources, in 2011, the scale of IT investment in the smart grid sector was approximately RMB 6.03 billion, a 38.4% increase over the previous year, indicating a rapid growth trend. IT system procurement will also enter a rapid growth period in 2013 after a relatively stable growth in 2011 and 2012. By 2015, the IT scale of the power industry will reach 35.8 billion yuan.

It is this huge blue ocean that is aimed at this area. Some excellent companies in the electrical industry are also seeking transformation, not to mention some emerging IT companies. “We hope to have the opportunity to acquire foreign power plants in the future and participate in the industry chain in depth,” said Zhou Liangjun. Haixing’s vision is to be a power system integration service provider, that is, to participate in the construction of overseas customer systems and realize the supply of product solutions. The transformation of business to operational service providers.