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On the afternoon of February 4, Henan Post Company and Chery Automobile Henan Co., Ltd. jointly signed the "Strategic Cooperation Agreement" in Kaifeng. From now on, Henan Post Company will become Henan's distributor of Chery Automobile's second-generation 472 model product through the province. The chain distribution network of nearly 50,000 village postal stations, supermarket chains, and direct-operated stores has sent Chery cars of high quality and benefits to the vast rural areas of the province.
According to the cooperation agreement between the two parties, Henan Post will use the advantages of postal service resources and social comprehensive service platforms in the province, and in particular, use the chain distribution network of 50,000 village postal stations, chain supermarkets, and direct-operated stores that have been built in the province to vigorously promote Chery. The automobile expands Henan rural market, expands the market share, at the same time uses the postal advertisement media, the electronic commerce, the philatelic culture gift, the independent brand product and so on postal resources, realizes the strong combination, the resource sharing, the mutual win-win situation. Second, using the advantages of the postal financial network, Chery and its customers will be provided with comprehensive financial services such as credit support, fund settlement, and financial financing. Thirdly, using postal services to cover urban and rural areas, covering the entire province, a fully functional logistics network, and postal warehousing resources, Chery provides domestic and international integrated logistics services such as transportation and distribution, warehousing, collection and payment, and logistics information.
Yang Benhong, deputy general manager of Chery Automobile Henan, stated that the strategic cooperation between the two companies, Chery Automobile Henan, will sign a cooperation agreement with Henan Post. Henan Post has extensive outlets, channel advantages and rich experience in the industry. The signing of this strategic cooperation agreement is a brand-new attempt of Chery’s innovative marketing model and change management ideas. We believe that through this strategic cooperation, Chery Automobile and Henan Post will lay a good foundation for more cooperation in more fields and in deeper levels. basis.
Yang Haifu, general manager of the postal company of Henan Province, said that both parties can not only further enhance the competitiveness of the Chery Automobile market, enhance the brand image of Chery Automobile, but also further enhance Henan Post’s corporate image and brand value, and better serve Henan. Economic and social development, promote the construction of the Central Plains Economic Zone.
June 25, 2021