February 2013, according to foreign reports, Continental Tire South Africa (CTSA) program this year, its located in Port Elizabeth (PortElizabeth) plant an additional 91 million rand (US $ 11 million) investment to upgrade the plant and increase New equipment.

In the past four years, CTSA has invested a total of 400 million rand (about 49.5 million US dollars) into Elizabeth Hong Kong's tire factory. The plant can produce 3.5 million tires each year. The tire brands produced include Continental, Barum and Matador.

Gishma Johnson, CTSA's corporate communications manager, said that the investment was to respond to the growth in demand for off -highway vehicle tires . Steady growth in car sales in the past three years has had a positive impact on tire production and sales.

Despite the good tire market conditions, Gishma Johnson added that the rise in electricity prices and oil prices has become a major threat to the competitiveness of CTSA. The company’s competitors in other developing countries enjoy much lower production costs than CTSA, while the higher ports in South Africa Costs and surcharges also put pressure on foreign companies investing in the country.

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